Brazil’s Flavio Maluf and Eucatex Building and Home Improvement

Flavio Maluf, born 12/2/1961, earned his Mechanical Engineering Degree at FAAP – SP (Furdacao Armando Alvares Penteado). He also took specialization courses in People Management, Non-Accountant Accounting, Rural management, and Foreign Exchange Principles at the University of New York.

Mr. Maluf began his long career with Eucatex as an apprentice, in 1987. He now serves as CEO, Executive Board member, and Vice-Chairman of Eucatex SA Industrial. He became the CEO in 1997 and is currently concentrating on new innovations, products, and investments.

Eucatex is a Maluf family owned home improvement and building company that got its beginning in 1951. They are headquartered in Sao Paulo, Brazil, and are the first environmentally conscious manufacturer to implement eucalyptus wood as a material for making acoustical panels, tiles for ceilings, and other products. Their first mill was started in 1954 and is known today as the Fiberboard Industrial Unit, where they began making soft-boards, panels and ceiling tiles.

Following expansion plans, Eucatex opened offices in Germany, Holland, the UK, Mexico, and the USA. Being a forward-looking company and environment-friendly, they began buying land for reforestation of eucalyptus trees used by their factories. By the end of the 1980s, Eucatex was exporting products to over 50 Nations. Eucatex has marked their 60th year and now export their products to 37 countries, worldwide. To learn more go to

Our world is swiftly changing. There are new leaders vying for control of cities, states, and countries on a daily basis and most of them are only in it for what they can get out of it, usually money. Country boundaries change on a regular basis. Countries quickly change their way of living and their leaders. Take Brazil for example. They don’t have enough food, medical supplies, or good leadership for their cities. There are many countries like this around the globe. Countries that are experiencing economic upheaval, leadership struggles, and outright wars are rampant globally. We must work toward rebuilding economies, reign in inflation, and use ways that worked before everything went haywire for Brazil and the whole world. Maybe Flavio Maluf will help.